Public Affairs




Stakeholder Development

The Colwell Group has special expertise in strategically identifying and cultivating third-party stakeholders for the purpose of supporting a specific public policy goal. In many cases, this is as simple as determining other parties who will be similarly affected by laws or regulations. The formation of trade associations is a good example of very basic stakeholder management of this nature.

On a more sophisticated level, our stakeholder management initiatives bring together seemingly disparate interests around a specific desired outcome. This allows many individual interests to be served by a single action - often in different ways. Although this can be a time intensive process, it can have a significant impact on the outcome of public policy debate. Almost all state and federal legislative success involves some form of coalition building through stakeholder management.

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